Pharma Strategy and Competitive Intelligence

Business intelligence in a biotechnology world

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Entries Tagged as 'Tarceva'

Market intelligence – when NICE is not so nice

April 29th, 2008 · No Comments · Roche, Tarceva, company news, competitive intelligence, market intelligence, market trends

The National Institute for Health and Clinical Excellence (NICE) have announced their decision not to recommend the use of Tarceva (erlotinib) for the treatment of locally-advanced or metastatic non-small-cell lung cancer (NSCLC) in the National Health Service (NHS) in England and Wales. NICE’s Final Appraisal Determination (FAD) on Tarceva last week concluded that the drug [...]

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